As most publishers focus on the push to get new content digitized, too often, past issues are overlooked.  Here, Playboy magazine shares how they turned old magazine content in gold by creating digital archives for readers to access on their iPad and desktop.

While pricing models may differ (Playboy charges for access to its archives, while others may choose to use the collection as a value add for subscribers), results are the same: a valuable new service for publishers, and a newley engaged audience.

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